Terms Of Service

Terms of Service

Last Updated: September 1, 2026

Welcome to Pink Sierra.

These Terms of Service (“Terms”) govern your use of the Pink Sierra website, products, services, and related online storefronts.

Pink Sierra is operated by HE Asset Group LLC (“Pink Sierra,” “we,” “us,” or “our”).

By accessing our website, creating an account, or purchasing a product from us, you agree to these Terms and any additional policies referenced on our website, including our Privacy Policy, Return & Refund Policy, Shipping Policy, and Made-to-Order Policy.

Please read these Terms before using our website or placing an order.

1. Our Products

Pink Sierra sells physical consumer products, including footwear and related merchandise.

Products may be offered as either:

In Stock / Ready to Ship: Products that are currently available and prepared for fulfillment.

Made to Order: Products that enter production after your order is placed and therefore require additional production time before shipment.

The applicable product page will identify whether an item is in stock or made to order and provide the applicable estimated production or shipping timeframe.

By purchasing a made-to-order product, you acknowledge that the product is not necessarily ready for immediate shipment and agree to the disclosed production process and estimated timeline.

Additional terms are available in our Made-to-Order Policy.

2. Shipping Estimates and Delays

We work hard to fulfill orders within the timelines displayed on our website.

Production dates, fulfillment dates, delivery dates, and other time estimates are estimates unless expressly stated otherwise.

Unexpected circumstances may affect production or delivery, including manufacturing delays, inventory issues, carrier disruptions, weather, demand, supply-chain interruptions, and circumstances outside our reasonable control.

If we become unable to ship an order within the timeframe we represented, we will communicate with the customer and provide any delay notification, cancellation option, refund, or other remedy required by applicable law.

We make reasonable efforts to keep customers informed when delays occur.

3. Orders

Submitting an order does not guarantee that we will accept or fulfill it.

We reserve the right, to the extent permitted by law, to reject, limit, or cancel an order for legitimate business reasons, including:

  • suspected fraud or unauthorized activity;

  • pricing or website errors;

  • inventory discrepancies;

  • product availability issues;

  • payment problems;

  • suspected abuse of promotions;

  • suspected automated purchasing;

  • violations of these Terms; or

  • other circumstances that reasonably prevent us from fulfilling the order.

If we cancel an order after payment has been collected and the order has not been fulfilled, we will issue any refund required by applicable law.

4. Order Limits

Unless otherwise approved by Pink Sierra, customers may purchase a maximum of five products per order.

We may limit quantities, reject orders, or cancel orders that appear intended to circumvent purchase limits.

Purchasing Pink Sierra products for resale is not categorically prohibited. However, purchasing products for resale does not give the purchaser any ownership or license rights to Pink Sierra's trademarks, photographs, graphics, product descriptions, website materials, or other intellectual property.

5. Pricing

Prices, promotions, availability, and product offerings may change at any time without advance notice.

We attempt to make all pricing and product information accurate, but errors can occasionally occur.

If a product is accidentally listed at an incorrect price or contains a material pricing or promotional error, we reserve the right to correct the error and, where legally permitted, reject or cancel affected orders.

6. Promotions and Discount Codes

Discount codes may be combined when our website expressly permits them to be combined.

Promotional offers may contain additional restrictions.

We reserve the right to modify, suspend, revoke, or cancel promotions or discount codes when reasonably necessary because of an error, technical problem, suspected fraud, abuse, manipulation, or violation of the promotion's terms.

Promotions have no cash value unless expressly stated otherwise.

7. Product Images and Appearance

We make reasonable efforts to represent our products accurately.

Our product photographs may be produced using professional cameras, studio lighting, edited backgrounds, calibrated displays, and other professional photography techniques.

Because screens, lighting conditions, photography, and physical materials vary, the product you receive may appear slightly different in person than it appears on your screen.

For example, a light blue product will remain a light blue product, but the precise tone may appear slightly different depending on lighting or display settings.

These reasonable photographic differences are not, by themselves, considered product defects.

8. Natural Material Variation

Many Pink Sierra products use materials such as suede, textiles, cork, and other materials that naturally vary.

Minor differences in:

  • texture;

  • grain;

  • nap;

  • shade;

  • surface appearance;

  • stitching;

  • material characteristics; or

  • other small manufacturing characteristics

may occur from one product to another.

Reasonable natural or manufacturing variation does not necessarily mean that a product is defective.

9. Product Sizing and Fit

Customers are responsible for reviewing available product descriptions, sizing information, and fit information before purchasing.

Fit can vary between individuals because of foot shape, width, preference, and other factors.

Any return or exchange relating to sizing or fit is subject to our Return & Refund Policy.

10. Shipping Addresses

Customers are responsible for providing a complete and accurate shipping address at checkout.

If you discover an error in your shipping information, contact us at support@pinksierra.com as soon as possible.

We will make reasonable efforts to correct an address before shipment, but we cannot guarantee that changes can be made once an order has entered processing or has been transferred to a carrier.

Additional shipping costs resulting from an incorrect address, failed delivery, refusal, or rerouting may be the customer's responsibility to the extent permitted by law.

11. Delivery, Lost Packages, and Stolen Packages

Once an order has been transferred to the shipping carrier, tracking information may be used to determine the delivery status of the order.

An order marked delivered by the carrier will generally be considered delivered by Pink Sierra, subject to applicable law and evidence showing otherwise.

If a package is lost, stolen, missing, or otherwise cannot be located, contact us promptly at support@pinksierra.com.

We may assist with:

  • reviewing tracking records;

  • communicating with the carrier;

  • opening a carrier investigation or claim; and

  • determining available next steps.

Resolution of lost or stolen package claims may depend on the facts of the situation, carrier findings, tracking information, shipping insurance, and applicable law.

We do not guarantee automatic replacement or reimbursement for every package reported missing after carrier-confirmed delivery.

12. Chargebacks and Payment Disputes

If you believe there is a problem with an order, we strongly encourage you to contact support@pinksierra.com first so we have an opportunity to investigate and resolve the issue.

Nothing in these Terms eliminates any dispute rights that cannot legally be waived.

However, Pink Sierra reserves the right to contest chargebacks or payment disputes that we reasonably believe are inaccurate, fraudulent, abusive, or unsupported.

When responding to a payment dispute, we may provide the payment processor or financial institution with relevant transaction records, including order information, tracking information, delivery confirmation, customer communications, website disclosures, and other evidence regarding the transaction.

Fraudulent use of chargeback procedures may result in restrictions on future purchases or account access.

13. Returns, Refunds, Damaged Items, and Incorrect Orders

Returns, refunds, exchanges, cancellations, damaged products, defective products, and incorrect items are governed by our Return & Refund Policy and, where applicable, our Made-to-Order Policy.

Those policies form part of these Terms.

Nothing in our policies limits rights or remedies that cannot legally be limited.

14. Customer Accounts

You may have the option to create an account with Pink Sierra.

You are responsible for maintaining the confidentiality of your account credentials and for activity occurring through your account.

If you lose access to your account, contact support@pinksierra.com for assistance.

We may suspend, restrict, or terminate accounts associated with suspected:

  • fraud;

  • payment abuse;

  • unauthorized activity;

  • harassment;

  • unlawful conduct;

  • misuse of our website;

  • attempts to interfere with our systems; or

  • violations of these Terms.

15. Acceptable Use

You may not use our website or services to:

  • violate applicable law;

  • commit or facilitate fraud;

  • attempt unauthorized access to our systems;

  • distribute malicious software;

  • scrape or harvest our website content without authorization;

  • interfere with website functionality or security;

  • impersonate another person;

  • submit intentionally false information;

  • abuse promotional programs;

  • engage in fraudulent payment disputes; or

  • otherwise misuse our services.

We may restrict access to our website when we reasonably believe these Terms have been violated.

16. Pink Sierra Intellectual Property

Unless otherwise stated, the Pink Sierra website and its original content are owned by or licensed to HE Asset Group LLC.

This includes, where applicable:

  • Pink Sierra branding;

  • logos;

  • graphics;

  • photographs;

  • product photography;

  • videos;

  • website design;

  • written copy;

  • illustrations;

  • product artwork;

  • embroidery artwork;

  • packaging designs;

  • marketing materials;

  • product names;

  • original creative materials; and

  • other protectable intellectual property.

Purchasing a Pink Sierra product does not transfer ownership of any Pink Sierra intellectual property.

You may not reproduce, copy, commercially exploit, distribute, sell, modify, publish, or use Pink Sierra's intellectual property without authorization except as permitted by law.

17. Unauthorized Product Photos and Product Representations

Pink Sierra product photography may not be used by another seller to advertise or sell products without our permission.

The use of Pink Sierra photography, branding, product artwork, or other protected materials by an unrelated seller does not mean that seller is affiliated with, authorized by, sponsored by, or endorsed by Pink Sierra.

Customers should purchase Pink Sierra products only through Pink Sierra or sales channels that we identify as authorized.

We are not responsible for purchases made from unrelated third-party sellers falsely representing themselves as Pink Sierra.

18. Third-Party Platforms and Services

Pink Sierra may use or integrate third-party platforms and services, including services provided by companies such as:

  • Shopify;

  • TikTok;

  • Instagram/Meta;

  • payment processors;

  • shipping carriers; and

  • other technology providers.

Those services may have their own terms and privacy practices.

Pink Sierra is not responsible for the independent actions, availability, security, policies, content, or conduct of third-party services outside our reasonable control.

Information concerning how personal information may be collected, processed, or shared is addressed separately in our Privacy Policy.

19. Website Availability

We work to keep our website accurate and available, but we cannot guarantee uninterrupted operation.

The website may occasionally experience:

  • errors;

  • outages;

  • maintenance;

  • technical problems;

  • incorrect availability information;

  • inaccurate inventory information; or

  • other interruptions.

We reserve the right to change, suspend, discontinue, update, or modify any portion of the website or our product offerings to the extent permitted by law.

20. Disclaimer of Warranties

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, OUR WEBSITE, SERVICES, AND PRODUCTS ARE PROVIDED SUBJECT TO THE WARRANTIES EXPRESSLY PROVIDED BY US AND ANY WARRANTIES THAT CANNOT LEGALLY BE DISCLAIMED.

TO THE EXTENT PERMITTED BY LAW, WE DISCLAIM IMPLIED WARRANTIES THAT MAY OTHERWISE APPLY, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT, EXCEPT WHERE SUCH DISCLAIMERS ARE PROHIBITED.

Nothing in this section limits any warranty or consumer protection right that cannot legally be waived.

21. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, HE ASSET GROUP LLC, PINK SIERRA, AND THEIR OWNERS, OFFICERS, EMPLOYEES, AGENTS, AFFILIATES, AND SERVICE PROVIDERS WILL NOT BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES ARISING FROM OR RELATING TO YOUR USE OF OUR WEBSITE, SERVICES, OR PRODUCTS.

THIS MAY INCLUDE LOST PROFITS, LOST REVENUE, LOST DATA, LOST BUSINESS OPPORTUNITY, OR SIMILAR INDIRECT LOSSES.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, OUR AGGREGATE LIABILITY ARISING FROM A PARTICULAR ORDER WILL NOT EXCEED THE AMOUNT ACTUALLY PAID TO PINK SIERRA FOR THE PRODUCT OR ORDER GIVING RISE TO THE CLAIM.

Some jurisdictions do not permit certain limitations of liability, so some of these limitations may not apply to you.

22. Indemnification

To the extent permitted by applicable law, you agree to indemnify and hold harmless HE Asset Group LLC, Pink Sierra, and their respective owners, officers, employees, agents, and affiliates from third-party claims, liabilities, damages, losses, and reasonable costs arising from your unlawful conduct, fraudulent conduct, material violation of these Terms, or infringement of another person's rights.

This section does not require a consumer to indemnify us for our own unlawful conduct.

23. Resolving Problems With Us

We want an opportunity to resolve problems directly.

Before initiating formal legal proceedings, we ask that you first contact:

support@pinksierra.com

Please provide sufficient information for us to identify the transaction and understand the issue.

We will make reasonable efforts to work with you toward a resolution.

Nothing in this section prevents either party from seeking urgent relief where necessary or exercising rights that cannot legally be waived.

24. Disputes and Governing Law

These Terms and disputes arising from them are intended to be governed by the laws of the State of Arizona, without regard to conflict-of-law principles, except where applicable consumer-protection or other law requires otherwise.

Before bringing a formal claim, the parties agree to make a good-faith effort to resolve the dispute informally.

Any dispute-resolution requirement in these Terms is subject to rights and procedures that cannot lawfully be waived.

Important: Because Pink Sierra identifies San Francisco, California as its home location while selecting Arizona law for these Terms, Pink Sierra should have this section reviewed by qualified counsel before relying on it as a jurisdiction or venue provision.

25. No Waiver

If we do not immediately enforce a provision of these Terms, that does not mean we permanently waive our right to enforce it.

26. Severability

If any provision of these Terms is found invalid, unlawful, or unenforceable, the remaining provisions will continue in effect to the fullest extent permitted by law.

Where permitted, an unenforceable provision should be interpreted as closely as possible to its lawful intended effect.

27. Entire Agreement

These Terms, together with policies expressly incorporated into them, constitute the agreement between you and Pink Sierra concerning your use of the applicable website and services, subject to any additional terms agreed to in writing.

28. Changes to These Terms

We may update these Terms from time to time.

The updated version will be posted on our website with a revised “Last Updated” date.

Your continued use of our website after updated Terms become effective constitutes acceptance of the revised Terms to the extent permitted by applicable law.

Changes will not retroactively eliminate rights that have already accrued where prohibited by law.

29. Contact Us

Questions about these Terms may be sent to:

Pink Sierra
Operated by HE Asset Group LLC
Email: support@pinksierra.com